I grew up with a single father from a generation where the best hope for a happy and successful life was a lifelong career at the same company with a reliable paycheck, a marriage with a stable and kind partner, buying a house that you could pay off and retire in, and occasional trips to spend time in nature before you settled down to have a couple kids and maybe a dog.
I'm not unique.
Many of us with boomer parents grew up with the same expectations for who we would become (or should aim to be).
I don't begrudge my dad for his hopes for me and my life. He wanted me to have an easier life than he did.
But as I grew up and tried to adult, it always felt off.
These expectations made me miserable.
I remember chasing the corporate career for stability and always ending up a shell of myself after a couple years when I burnt out at another job.
I remember getting married in my early 20s and then subsequently divorced by 25 when I realized that what I wanted for my life was deviating from this classic expectation and the person I was with didn't want a different life, they wanted that classic dream.
I remember spending 10+ years battling my body and pushing myself through things that came easy to everyone else only to spend thousands and go through 5+ doctors to finally get a diagnosis.
I remember learning about neurodiversity and finally understanding patterns within myself, my life, and even some of my family members that made me realize so many of the struggles weren't a fault or failing in who I was as a person but a result of my unique needs and I could adapt life to meet them.
If I could go back and talk to that 20 year old version of myself, I'd tell her:
The expectations we place on ourselves aren't always our own. You get to define (or redefine) what success looks like for you - at any time. It's okay to want something different - different than others, different than what you have, different than the status quo.
Maybe current you also needs to hear it.
Rewriting the Rules
For the last 8 years, I've been actively redefining what success means to me.
Checking in every couple years to shift anything that changes as life's seasons come and go.
Those traditional metrics for personal achievement like:
Job Titles
Salary
Accolades
Quantifiable results at work
Academic Milestones
Become less important.
Sure, I still have money goals.
We live under capitalism after all.
But now those metrics for personal achievement look more like:
Energy Levels
Deep Work Hours
Stress Resilience
Personal Growth Time
Skill Diversity
Personal Relationships
Health Habits
Stress Recovery Time
Long Term Goal Success
Boundary Adherence
Adaptability
Consistent Reflection Practices
Value Alignment
Presence in Your Body
Before we fully dive into how you can redefine them for yourself, I want to acknowledge that we live in a world where things like money, titles, accolades are prioritized far more than well-being. No sense in denying the realities.
Being able to focus on well-being is a privilege not everyone has. I can't in good faith speak to sustainability and doing what's best for you without acknowledging the very real truth that there are systems in place to make it difficult to do just that. Systems that benefit from people not being able to get out of the hamster wheel.
So as we dig into how to shift expectations and success metrics, remember to give yourself lots of grace and that slow and steady is far better for you than overnight change.
So this week...
Try This:
Define Your Success Scorecard
Having clear, compassionate, and sustainable expectations for personal success aren't just for shits and giggles.
They shift the way we relate to ourselves, speak to ourselves, and interact with others and out in the world which have real impact like:
Reduced stress and anxiety
Increased self-awareness + self-acceptance
Better alignment with personal values
Enhanced motivation and focus
Greater resilience in the face of setbacks
More authentic relationships and connections
Ability to celebrate small wins
Reduced risk of burnout
Greater sense of control over one's life
More flexibility to adapt to changes + challenges
So for this exercise, let's help set you up for more resilience and alignment heading into the fall madness.
WHAT YOU'LL NEED:
15-20 minutes of uninterrupted time
Paper + pen OR a digital doc of your choice
An open mind 😉
HOW-TO:
Reflect on your current metrics by listing 3-5 ways you currently measure success in your life and work.
Identify key life areas by writing down 4-6 areas of your life that contribute to your overall well-being (e.g., career, relationships, health, personal growth).
Brainstorm some holistic metrics for each life area. Reference the list I shared above for ideas and come up with 2-3 potential ways to measure success that go beyond traditional metrics. Think about what truly matters to you in each area.
Create your scorecard! Choose one metric for each life area that resonates most with you. These will form your new success scorecard.
Set realistic targets for each. Set a realistic target or goal. This could be a number, a frequency, or a qualitative measure.
Plan how you'll track. How and when will you'll track each metric? Daily, weekly, monthly, etc.?
Schedule a review before you step away from the exercise. Set a date in 1-3 months to review and refine your scorecard.
COULD LOOK LIKE:
Career: Number of impactful projects/milestones completed (not just hours worked)
Health: Energy levels throughout the week (not just weight or gym visits)
Relationships: Quality conversations had with loved ones
Personal Growth: New skills applied in real-life situations
Remember that there's no one-size-fits-all approach to success. Your scorecard can and should evolve as you grow to be sustainable because different seasons and versions of you need different things.
Be kind to yourself as you adjust to this new way of measuring success. You're taking a significant step towards aligning your actions with your values and fostering a more thoughtful, sustainable life.
From My Journal
TW: Grief, Loss of a pet, Cancer
Alfred was an ornery, goofball of a horse that was a 1,500 lb. fixture in the last 10 years of my life.
Five years before I would meet him, the retired barrel racing horse showed up at the house because his owner could no longer feed him - letting him loose out in the country.
My partner and his family took him in and he was informally adopted into the Keyes family. He spent his golden years grazing the property, babying a bad ankle, and regularly jumping the fence (one he had no business jumping lol) into the forested part of our property for sweet grass.
Last Sunday, 48 hours after finding a fast growing tumor in his neck, we said goodbye to big guy. The first couple days without him left a gaping hole in the energy around the property every time I stepped outside.
Life doesn't feel the same without him but I'm glad he got to share his last days with the final days of summer. That he didn't suffer through another long, cold winter. I know after 35+ years old, it was his time.
And sometimes at sunset, I swear I can still see him grazing out there.
WHAT I'M LOVING:
I watched the partial lunar eclipse this week from my back deck and while "partial" really meant "barely," I took this unedited, night photo that reminds me how much I love the night sky lit up with stars.
Balancing intentional escapism (reality tv and books) with embodied presence as I process and feel the grief of saying goodbye to Alfred.
I've started using a tailored Home Chef AI that I use to help me plan hormone-balancing and anti-inflammatory meals based on what I have in the house. It also helps me incorporate new foods (seasons change which means safe foods are having to change) and I've gotta say that it's made such a huge difference for my executive function. Do you use AI at work, outside work, or both?
HAVING A GREAT TIME HERE?
Here's a few ways you can let me know:
Option 1: 💌 Share with a fellow creative or business owner. Community starts with each of us and friends don't let friends chase their dreams at the expense of their mental health! If you know someone seeking more sustainability and harmony in their life and/or business, send this their way.
Option 2: 👋 Say hi! Hit reply and share a sentence or two about anything you enjoyed or hit home for you. I always hope these words find the right people at the right time, but it's always makes my day to hear from you!

